HOTELS and resorts in various destinations are offering huge markdown in rates and packages in an ongoing sale led by the Hotel Sales and Marketing Association (HSMA), one of the country’s largest hospitality groups.
The Summer Online Sale (SOS), running from April 24 to May 24, is joined by a total of 69 hotels and resorts nationwide.
As of April 30, the HSMA said more than a thousand discounted hotel, dining, and activity vouchers are still available for purchase at its official platform.
The HSMA said SOS, originally held around September, was moved on an earlier date to give Filipinos a smarter way to plan ahead be it for city staycations or beach travel.
Among the renowned brands participating in the SOS from popular beach destinations Boracay and Iloilo are Belmont Hotel Boracay, Savoy Hotel Boracay, Belmont Hotel Iloilo, and Richmonde Hotel Iloilo.
Other hotels and resorts are also joining from Cebu, Palawan, Davao, Bohol, North and South Luzon, and Metro Manila.
HSMA board member Amie Villena said the sale has so far sold over 300 vouchers worth of PHP2.13 million as of Thursday.
In 2025, the SOS generated P15.95 million in sales, with more than 3,400 hotel and dining vouchers purchased.
All offers are available only through the official HSMA platform www.hsma.org.ph/sos. (PNA)
