CAPIZ — The Department of Trade and Industry (DTI)–Capiz has intensified its market monitoring efforts to ensure the availability and fair pricing of basic necessities and prime commodities (BNPCs) amid rising fuel costs.
The initiative, which began March 10, is being led by the agency’s Consumer Protection Unit (CPU) and covers supermarkets, grocery stores, and public markets across Roxas City, a key distribution hub in the province.
The move comes as escalating global and local oil prices raise concerns over higher transportation and production costs, which could drive up the prices of essential goods.
To address this, DTI-Capiz has deployed monitoring teams to conduct inspections, verify price compliance, assess stock levels, and ensure adherence to fair pricing policies.
The agency said the effort is crucial in preventing profiteering and other unfair trade practices during a period of economic uncertainty.
“Our unwavering commitment during this difficult time is to protect the purchasing power of every Capiznon consumer,” said OIC-Provincial Director Merian A. Asas.
She said the agency is closely tracking price movements of key items such as canned fish, bread, instant noodles, coffee, and detergent.
“Our proactive presence in the market ensures that while businesses cope with rising fuel costs, consumers are protected from unjustified price increases,” Asas added.
DTI also reminded businesses to comply with pricing regulations, stressing that any price adjustments must follow existing guidelines and be supported by valid justification.
Violators of the Consumer Act and the Price Act may face administrative sanctions or criminal charges, including fines and imprisonment.
The agency likewise urged consumers to report unreasonable price increases or suspicious product changes to the DTI-Capiz Provincial Office in Pueblo de Panay or via email at r06.capiz@dti.gov.ph./PN
