PH MSMEs outpace APAC peers in adopting new technology – study

MANILA –  Micro, small and medium enterprises (SMEs) in the Philippines have outpaced their Asia Pacific (APAC) peers in embracing new technology for business, a recent survey commissioned by FedEx Express showed.

In a briefing in Makati City, FedEx Express Philippines managing director John Peterson said that eight out of 10 SMEs in the Philippines use both mobile payments and software automation in their business.

This is higher than 77 percent of SMEs in APAC using software automation and 73 percent using mobile payment apps.

“We see the global trade footprint of Philippine SME is moving further afield as they start to think bigger in this thriving digital economy,” Peterson said.

“We are pleased to see that more SMEs are growing their business beyond Asia Pacific, with an increasing need for more sophisticated logistics solutions,” he added.

The survey, “Global is the New Local: The Changing International Trade Patterns of Small Businesses in Asia Pacific,” was conducted by Harris Interactive on behalf of FedEx Express.

Markets covered in the report were Mainland China, Hong Kong, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam, with a sample size of 500 respondents per market.

The same survey showed that 96 percent of Philippine SMEs use e-commerce, which accounts for 52 percent of their total revenue.

“From a technology standpoint, the Philippines places very high among SMEs using technology across the other nine markets,” Peterson noted. (GMA News)


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