SM Store launches month-long denim sale

THE SM Store launched its month-long denim sale with a living “lookbook” display as models clad in the department stores trendiest jeans and jackets strut their stuff and struck their fiercest poses at the SM Store Iloilo recently.

This is your chance to avail of up to 20 to 50 percent off on selected items from SM Woman, Code Blue and SMYTH.


Catch The SM Store’s latest denim collection from our Denim Sale! The sale runs from Aug. 1 to 31, so come and visit SM City Iloilo today only at The SM Store.


(From left) Vincent Serafino, display officer; Reina Donesa, branch manager of the SM Store – Iloilo; Buford Tan; Karl PeeJay Fajardo, visual display manager; with the fashion armies.

SM also boasts of an annual SM Do Denim campaign – a month-long drive featuring big discounts and activities that denim enthusiasts and fashionistas love in all SM malls nationwide./PN


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